Whiplash: How A Struggling Entrepreneur Finally Hit On The Right Idea

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We had a problem here at Mixergy, which you’ll hear about in the interview, and we found a company who could solve the problem we couldn’t solve for ourselves. I invited the founder of that company to come and tell us how he did it.

James Marks is the co-founder of Whiplash, which gives small brands the power and technology to have the fastest, most streamlined shipping system without coming off like a corporate goon.

James Marks

James Marks

Whiplash

James Marks is the co-founder of Whiplash, which gives small brands the power and technology to have the fastest, most streamlined shipping system without coming off like a corporate goon.

 

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Full Interview Transcript

Come back in a few days to get the full transcript of this program.


  • Thanks! for this interview. I found several instances where I said “Hey! I know how it is to be in THAT situation!”, and it was great that James had a very confident way of narrating the story and explaining his thought process in the journey.

    There are several little gems throughout the interview, which would help other founders as well. Things like how a week’s delay in amount-receivables can potentially cause havoc in your cash flow situation are what every founder should
    understand, but many don’t until they stumble through it. (Note to
    Andrew – is there a Mixergy course solely focused on cash-flow acumen?
    If not, there should be.)

    The audio in the interview’s early part could be better, though I guess you muted some parts of James’ audio to avoid echo.

    Thanks to both of you for this, and all the best.

  • There isn’t one on cashflow, but it’s a great idea. What would you want to learn?

  • Ibanez

    What’s wrong with your audio in this one Andrew? Sounds like a mixture of mono and echoes all the time when you’re talking, makes it really hard to follow the interview.

  • Lenny

    Thanks James and Andrew. Pure hustle! love it.

    I’ll def bookmark his product to recommend others.

  • wizzra

    Andrew! Why the quality is soo bad?!

  • Oysh. I’m sorry about that. I had computer trouble that day and even James’ recording wasn’t crisp enough.

    Sachit Gupta just sat next to me and didn’t let me do anything else until I bought a new computer. It’ll be here next week. I hope that solves this problem for us.

  • Sorry. I just replied to Wizzra about this.

  • Kyle Patrick McCrary

    Haha, thanks, James, for making the point that entrepreneurs “look kind of crazy from the outside.” It makes me feel better, ‘cuz I’m in that stage where I don’t have that desired volume, but I know my business is becoming successful. Now I just need that “Aha! Told you so” quarter ;) – 12:00

    Andrew, in programming the term is simply referred to as an “if-then statement.” – 54:04

    Thanks for another great one, guys!

    KPM

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