Step 1
Buffer: Turn A Side Project Into A Profitable Full-Time Company
Start here because you'll get an overview of how we believe companies should be launched. Notice how he started by finding a problem he had. Then he validated it to make sure that others care enough about it.
Step 2
TwitchTV: How To Pivot When The First Vision Falters
Catch this interview next to see how big your company can get if you really understand your users' pain and then build solutions for their pain. (Since this interview was recorded, Emmett sold Twitch to Amazon for $970 million.)
Step 3
The Lean Startup Methodology
By this point you've seen how others have done it. Now it's time to understand how you can use the process that worked for them. In this interview Eric, the father of the Lean Startup movement, breaks down the process for creating products that people want.
Step 4
Master Class Course
Customer Targeting
So far you've heard that you need to talk to customers to understand what they want. But how do you do it? Cindy will teach you in this course.
Step 5
Master Class Course
How to pre-sell (Even if you don’t have a product)
After recording over 1000 interviews at Mixergy we noticed that a key way to validate an idea is to sell your product to customers before you even create it. This course will show you how.
Step 6
Master Class Course
How to Launch and Scale a Shopify Store to Grow Your Business
Shopify is one of the most popular e-commerce platforms in the world with roughly 800,000 active stores online. In this course, Kurt Elster of Ethercycle explains how to launch your own store, set it up quickly, choose the right mix of apps, and use the build-in analytics to monitor your performance.