How to compete with giants (even if you don’t have a team)

Sam Mazumdar, Y Athletics, Clothing Company, eCommerce, Hiring

How does a guy who doesn’t have a team create a clothing company that’s going up against giants?

And I’m talking about a crowded field, a mature industry. One of the things I remember learning from my business classes at NYU is when you’re in a mature industry, you’ve got to take business away from your competitors.

Today’s guest had a new idea he wanted to introduce into the athletic clothing marketplace and he wasn’t afraid to take on the big guys. I invited Sam here to talk about how he’s doing it.

Sam Mazumdar is the founder of Y Athletics, sportswear made with silver.

Sam Mazumdar

Y Athletics

Sam Mazumdar is the founder of Y Athletics, sportswear made with silver.

Andrew: Hey, everyone. My name is Andrew Warner. I’m the founder of Mixergy, where I do interviews with entrepreneurs about how they built their businesses.

I had a whole other intro set up for this interview. And then we were about to hit record and Sam, who you’re about to meet said, “I run the whole thing myself.” I said, “Sam, the whole thing yourself?” He said, “Yeah. If there’s an error on the site and I know how to do it, I’ll have to do it myself.” That took me by surprise, so much so that I want to change not just the intro, but the whole angle of this interview.

How does a guy who’s working on his own, doesn’t have a team create a clothing company that’s going up against giants? We’re talking about a crowded field, a mature industry. One of the things I remember learning from my business classes at NYU is when you’re in a mature industry, you’ve got to take...

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