Andrew: Hey there, freedom fighter. My name is Andrew Warner. I’m the founder of Mixergy, where I interview entrepreneurs about how they built their businesses. You know, those popups that you see on sites. And some of them just look, God awful. You’d never want to touch them.
And you feel almost embarrassed for the site to use them and others. It just looks so pretty that despite you not wanting to give the site, your email address, you fill them out anyway. Well, joining me as the entrepreneur who makes the latter ones, the ones that look pretty, the ones that look nice and ones that just are just smart.
The company’s called wise pops. And he did this, uh, as a bootstrap operation. He was so determined after his previous venture capital experience to bootstrap this business. That he got a job at Amazon and he worked at that job while he was building wise pops. And once it finally made enough money that he could survive, that he could actually,...