Sales tactics from a cold-calling machine – with Raj Bhaskar

Raj Bhaskar, HURDLR, Customer Acquisition, Selling 1-on-1, System

Today I’ve got an interview for you with someone who feels like a cold calling machine. I don’t know that I’ve ever interviewed someone who embraces the idea of cold calling, who loves it so much.

Frankly, I feel that if you can cold call, you have a super power because you can sell from anywhere, you can build a business from anything, you can learn from your customers what to create.

Specifically what I like is that before he built the first big version of his software, he started making phone calls, many more than you, the person who’s listening to me, is probably going to have the guts, time, or energy to make. He did it. He learned from those customers. He built a great product. He built an incredible company and then ten years after he launched it, he sold the business.

Today I invited him here to talk about how he did it and what he’s working on now.

Raj Bhaskar was the founder of VisualHOMES, a software company focused on property management and real estate solutions for public and affordable housing.

Raj Bhaskar

HURDLR

Raj Bhaskar is the Founder of Hurdlr. Previously, Raj was the CEO of VisualHOMES, a software company focused on property management and real estate solutions for public and affordable housing.

Andrew: Hey there, freedom fighters. My name is Andrew Warner. I’m the founder of Mixergy.com. It is, of course, home of the ambitious upstart and the place where I interview entrepreneurs in depth about how they built their businesses.

And I do it because I’ve got an audience of entrepreneurs who are really building companies who are learning from these interviews who are using what they learned to make their companies bigger, better, stronger and often, as you’ve noticed, they’ll come back here and do an interview about how they learned from these interviews and what they built up.

So, today I’ve got an interview for you with someone who feels like a cold calling machine. I don’t know that I’ve ever interviewed someone who so embraces the idea of cold calling, who so loves it, who even when I was talking to him before the interview started to just make sure that all my facts were right, when we talked about cold...

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