How software is helping smaller e-commerce players grow their businesses
I’ve got to be honest with you that before this interview started, I thought, “I’m about to present my audience with yet another Amazon e-commerce business.”
And then I said, “It’s okay. It’s actually imperative that I interview more entrepreneurs in e-commerce because if more entrepreneurs are building business either by selling things online or selling software to the people who sell things online then we have to cover it right here on Mixergy.
And so to help us understand more about e-commerce and how software is helping smaller e-commerce players grow their businesses, I’ve got Casey Gauss here. Casey is the founder of Viral Launch which helps sellers grow their businesses within the Amazon marketplace.
Casey Gauss is the founder of Viral Launch which helps sellers grow their businesses within the Amazon marketplace.
Andrew: Hey there, freedom fighters. My name is Andrew Warner. I’m the founder of Mixergy where I interview entrepreneurs about how they built their businesses, and I’ve got to be honest with you that before this interview started, I thought, “I’m about to present my audience with yet another Amazon e-commerce business.” This whole interview site started out with me interviewing entrepreneurs from lots of different places, but largely, largely software entrepreneurs. And now, more and more of the people who I’m interviewing, yeah, they’re often in software, but they’re becoming e-commerce people in one way or the other.
Well, we had a long list of people. And then I said, “It’s okay. It is absolutely not only, okay, it’s imperative that I interview more entrepreneurs in e-commerce because if this is the direction, if e-commerce is becoming bigger, if more entrepreneurs are building business, either by...
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