Case Study: Building a video platform startup

Sean Higgins, VidGrid, B2B, Bootstrapping, Customer Acquisition, SaaS (software as a service)

Today’s guest recognized that remote teams need video to communicate effectively.

He built a company to help others communicate better via video.

Sean Higgins is the co-founder of VidGrid, video communication for sales, training, education and support.

I want to find out where he came up with the idea and how he got his first customers.

Sean Higgins

VidGrid

Sean Higgins is the co-founder of VidGrid, video communication for sales, training, education and support.

Andrew: Hey there, freedom fighters. My name is Andrew Warner. I’m the founder Mixergy where I interview entrepreneurs about how they built their businesses, for an audience of upstarts. Yeah. The people who are listening to my interview, are actually creating real companies. And frankly, you’ve heard them. You’ve heard them come on here, talk about how they built their businesses and while listening to Mixergy. That is the proudest thing.

You know what, Sean? I was just talking to Elad Gil before after and I think even during the interview, he told me that he was a Mixergy listener. I felt like, “Yeah, that’s the guy I’m going for.” You know him?

Sean: I do not. I do not.

Andrew: He’s an angel investor in a bunch of well-known companies here in San Francisco. Built a couple of companies himself. Anyway, I am going for that kind of person. The person who is really building companies, people like...

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