Andrew: Hey, they’re freedom fighters. My name is Andrew Warner. I’m the founder of Mixer G, where I interview entrepreneurs about how they built their businesses for an audience of entrepreneurs who are building their businesses. And if you’re in SAS software as a service, you know that you get revenue on an ongoing basis, which is really nice.
And maybe you’ve been afraid to go into physical goods because you don’t get that kind of business model where you have a consistent set of revenue that comes in month after. Well, joining me is a guest who said, well, it doesn’t have to be that way. Physical products can be sold on subscription, and if not on subscription, then on a way that makes it easier for people to be brought back in and buy again.
If you think about a lot of the products in your life, the ones that you buy often are often repeated, same shaven cream, same razor, same coffee, same tea, same, same, same, same, same....