Andrew: hey there, freedom fighters. My name is Andrew Warner. I’m the founder of Mixergy where I interview entrepreneurs about how they built their businesses. I think this is the first guest who’s, um, who put together this exhaustive list of all the different business ideas that he had hoping that he could find the one big winner that he can run with.
How many on this list? What is it like? 30.
Ben: Uh, probably more like 40 or 50 something in there. It was an ongoing list that ran for years.
Andrew: And the reason is because there you were looking for an idea that you would fall in love with, is that what it is?
Ben: Um, so I was a programmer and for a while, programming was like totally engrossing to me. And I was like, this is everything. I love it. I just want to get really good at this. And. After some number of years of that, I got interested and the business side as well, where I was like, wow, if, if we’re going to use...