How Shep Gordon turned clients like Alice Cooper into stars

Shep Gordon, They Call Me Supermensch, Brand (branding), Consulting, Marketing, Non-Tech

You guys are about to meet one of my heroes.

I’ve watched his documentary 30 times because I love his creativity so much.

Shep Gordon is an American talent manager, Hollywood film agent, and producer.

In this interview we’ll talk about he turned clients like Alice Cooper and Luther Vandross into stars.

Shep Gordon is an American talent manager, Hollywood film agent, and producer.

Andrew: Aloha, straight from Hawaii, you guys are about to meet my–well, one of my heroes. See, a few years ago, I heard that Johnny Depp got drunk at an award show and I went online to see the video of it. And you know what? He seemed a little off to me, for sure, but ultimately I didn’t really care about it.

What I did care about, though, was as soon as his mic was cut off and it was cut off, they went off to a trailer for this thing called “Supermensch,” a documentary about a guy I’d never heard of before, Shep Gordon. And all these celebrities started talking about how much he helped them, how he made them famous, people like chef Emeril Lagasse, the rock star Alice Cooper, the Dalai Lama were all on camera.

So I went out and I got the documentary, and this guy is so freaking creative. I just kept watching it. Thirty times I watched this documentary. I’m not someone who watches things over and over again, but...

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