Scott Gerber of YEC returns to Mixergy

Scott Gerber, The Community Company, B2B, Brand (branding), PR / Media Marketing

I’m constantly worried about my own reputation, and here’s what scared me about today’s guesy. Scott Gerber sent me this sizzle reel that made him look so good.

I go, “This is a guy who’s really good at being on the news, but I don’t even fricking know his company.” I had him on for an interview. And then he contacted me at some point afterwards, and he said, “I started this new thing that’s called Young Entrepreneurs Council.”

Here’s why I invited him back. Community building is a pain in the ass. We all try to do it, and then we embarrass ourselves if we don’t get it right. And so this guy Scott says, “I got it right. I think I could turn it into like a service.” And so he did, and he built it up.

Scott Gerber is the founder of The Community Company. They build communities for media companies and global brands.

Scott Gerber

The Community Company

Scott Gerber is the founder of The Community Company. They build communities for media companies and global brands.

Andrew: Hey there, freedom fighters. My name is Andrew Warner. I’m the founder of Mixergy, where I interview entrepreneurs about how they built their businesses. And I constantly get surprised by what ends up being a successful business. I’m going to be honest with you. Today’s guest, when I first heard about him via email, I was a little scared. Scared of having him on Mixergy. I’m constantly worried about my own reputation, and here’s what scared me, Scott. Scott sent me this sizzle reel that made him look so good. He was on like Fox Business, wearing a suit, being so professional.

And just when you’re watching him on whatever this was, Fox Business something, the clip went over to another major news. I go, “This is a guy who’s really good at being on the news, but I don’t even fricking know his company.” I said, “You know what?” He’s so good. I looked him up. He’s got something there....

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