How and idea sketched on a napkin turned into $1M in just 9 months – with Sangram Vajre

Sangram Vajre, Terminus, B2B, Customer Acquisition, Marketing, Scaling, System

I hope this isn’t awkward, but to be honest with everyone, I wasn’t sure I wanted to do this interview. I wasn’t sure the idea was big enough—it seemed too simplistic. But then I had a conversation with today’s guest and I got fired up.

Here’s the deal. This guy had an idea that started as a post. He didn’t create the software, he didn’t go out and get customers. What he did instead was create a conference, he got people to come, and that’s how he got some of his first customers.

Today he’s becoming the leader in this whole new category of software that I’d never heard of before this interview.

Sangram Vajre is the cofounder of Terminus, the leading b2b account-based automation software.

Sangram Vajre

Terminus

Sangram Vajre is the cofounder of Terminus, the leading b2b account-based automation software.

Andrew: Hey there, freedom fighters. My name is Andrew Warner. I’m the founder of Mixergy.com. It is, of course, home of the ambitious upstart.

I’ve got to be honest with you and also with my guest here. I hope this isn’t awkward. I wasn’t sure I wanted to do this interview, to be honest with everyone. I wasn’t sure the idea was big enough. It seemed too simplistic. And then I had a conversation with today’s guest because I accidentally did something with the calendar and then I got fired up.

Here’s the deal. This guy had an idea that started as a post. He didn’t build up the business for this idea. He didn’t create the software. He didn’t go out and get customers. What he did instead was create a freaking conference. That’s the part that made me think, “Well, is this a real business or not?”

But he created a conference. He got people to come and that’s how he sold some of...

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