How Sprig lost over $50 million

Gagan Biyani, Sprig, Covid Recession, Food, Marketplace, Mental Game

Why is Gagan Biyani still smiling? He raised a reported $56.7 million from investors, and lost most of it.

This is the story of Sprig, the startup that made and delivered food. It’s also the story of Gagan, the founder who reached the success and happiness that we all aspire to.

Gagan Biyani

Sprig

Gagan Biyani is the co-founder of Udemy, an online learning and teaching marketplace.

Andrew Warner 0:05
Freedom Fighters. That was the sound of a glass. I wonder if the mic picked it up. Joining me is an old friend, Goggin biani, who I remember when he came over to my house for dinner, where there are a few other entrepreneurs who I interviewed around the table, we got up at some point afterwards, we all had conversations in the kitchen and in the living room and so on. And he did this thing that was amazing. He said, I’m starting this new company sprig. I want you to sign up and the person said, Yeah, I will. And he goes, Okay, great. Let’s do right now. He pulled out his phone and he had the person sign up for sprig delivery right there and I thought, I’m so impressed, so proud to know someone who feels like he’s ready to like promote this thing that doesn’t even exist. It was literally a spreadsheet. And he watched the person do it on his phone, sign up for spring. Again, the idea behind spring was you get to pick from a...

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