What is it like to become a first-time software founder?

Ethan Sigmon, SocialInsight.io, Marketing, Messaging, SaaS (software as a service), Social Media, Traffic

We read a lot about entrepreneurs who are building SaaS companies and Ethan is someone who said, “I’m going to jump in and try it out.”

Ethan Sigmon is the founder of SocialInsight.io, a software that helps you manage your Instagram marketing.

I want to talk to him about what it was like to become a first-time software entrepreneur. It wasn’t as easy as it seemed and it wasn’t a disaster either. It was a story that’s a lot more common and I want to learn from it.

Ethan Sigmon

SocialInsight.io

Ethan Sigmon is the founder of SocialInsight.io, a software that helps you manage your Instagram marketing.

Andrew: Hey, Everyone. My name is Andrew Warner. My name is . . . I say it twice don’t I? I know what it was, because I was thrown. I’ve been trying to say, “Hey, there freedom fighters. My name is Andrew Warner. I’m the founder of Mixergy where I interview entrepreneurs about how they built their businesses.

You know, for years, Ethan, I said, “Hey there freedom fighters.” Because I was in Argentina and people admired Che Guevara in the U.S., but in Argentina, they admired the kinds of entrepreneurs I was interviewing, because they’re the real freedom fighters for people in Argentina. They’re the ones who are really going to free them of all the crazy government regulations they kept them from participating in the world. You know, all these entrepreneurs creating apps that were connecting them, creating software that was giving them access, creating ways for them frankly to get paid by people outside of Argentina....

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