Skully founder opens up about failure (and tells me what he learned)

Marcus Weller, Skully, Failure, Funding, Marketing, Physical Product

How many times have you seen a motorcyclist with his phone strapped to his bike?

Well today’s guest thought that was too distracting and knew there had to be a better way.

Marcus Weller is the founder of Skully Technologies, an Augmented Reality motorcycle helmet.

He raised a bunch of money on IndieGoGo and he was really good at marketing. But he got into some trouble and we’re going to get into all of that in this interview.

Marcus Weller

Skully

Marcus Weller is the founder of Skully Technologies, an Augmented Reality motorcycle helmet.

Andrew: Hey there, freedom fighters. My name is Andrew Warner. I’m the founder of Mixergy, where I interview real entrepreneurs for an audience of real entrepreneurs who are learning from the people who I have on here and they’re going out and using what they learned to build businesses.

Joining me is an entrepreneur who had an insight, which is that . . . In fact, maybe you did. I noticed this too. How many times do you see a motorcycle rider who has the phone attached to the motorcycle and you wonder, “Isn’t that a little distracting?” Well, today’s guest said, “Actually, it is. And I think there ought to be a better way.” And he created it.

The company that he founded is called Skully and they had this idea that, well, you could actually put using a heads-up display everything that a rider needs right in the helmet. So it’s not a distraction to look down and you can actually see through the navigation. So,...

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