The pivot that saved Skillshare

Michael Karnjanaprakorn, Skillshare, Brand (branding), Educational Company, Scaling

I love learning from business and learning from how they grow. One of the companies I’ve watched over the years is Skillshare.

They started with in-person events which I thought would give them an advantage over all the similar businesses teaching online. But then they pivoted, which told me there may have been a challenge they faced by going offline.

Since pivoting they’ve grown and grown and grown and I want to find out how they did it.

Michael Karnjanaprakorn is the founder of Skillshare, an online learning community for creators.

Michael Karnjanaprakorn

Skillshare

Michael Karnjanaprakorn is the founder of Skillshare, an online learning community for creators.

Andrew: Hey, everyone. My name is Andrew Warner. I’m the founder of Mixergy, where I interview entrepreneurs about how they built their businesses.

One of the reasons why I started Mixergy is that I have a love for business. I love to see how startups start, how businesses grow, how entrepreneurs take ideas from their heads and turn them into reality. When I went to school, even when I took businesses classes, that passion just wasn’t satisfied enough. It was too much of the mundane, too much of the things that don’t really apply to life. I always had this vision that the stuff I like to study on my own would be accessible to me and I could study it in a more formal way and if school wasn’t the way, then someone needs to create that way.

Partially, I contributed to that using Mixergy, where we do interviews and courses. And partially, I’ve been watching other people do it. One of the companies that I’ve watched over the years...

Continue reading the transcript...