How SEOmoz’s Founder Went From Deep Debt To $4+ Mil Per Year – with Rand Fishkin

Rand Fishkin, SEOmoz, Bootstrapping, Comeback, Educational Company, Hiring, Mental Game, SaaS (software as a service), Subscription (Membership) Model, Traffic

It got so bad that a collections company actually showed up in Rand Fishkin’s office trying to collect its part of the half-million dollar debt that he somehow accumulated. He couldn’t face the agent and pretended that he wasn’t Rand Fishkin.

In this interview, you’ll hear the inspiring story that shows how to get out of that kind of hole. Today, Rand’s company, SEOmoz, is one of the most respected names in search engine optimization. Its revenue comes from subscription-based access to online software and educational products.

(By the way, the transcribers did an especially good job today. So if you prefer reading, check out their work below.)

Rand Fishkin

SEOmoz

Rand Fishkin is the CEO & Co-Founder of SEOmoz, a leader in the field of search engine optimization tools, resources & community.

 

Andrew: Before we get started, I’ve got to tell you about three great companies. Picclick is the first. It’s a one person start-up from my friend, Ryan, in San Diego. Picclick gives you a visual way to search EBay, Etsy, and other sites. Ryan is already doing one million product sales per month on picclick.com. Not hits, but sales. Go to picclick.com to see how he’s doing it.

99 Designs. It’s the largest crowd source marketplace for graphic design. When I used them, I wrote a description of the design I needed, and how much I wanted to pay. I got a bunch of designs back. I gave each designer feedback and picked the one I liked best. And that’s the only one that I paid for. Try them for logo design. If you need a blog design, use them. If you need app icons, use them. There’s so many different reasons why you might want to use them. Check out 99 Designs and you’ll see why so many past Mixergy guests have used...

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