The platform doing a quarter-billion in sales that you’ve never heard of

George Palmer, SendOwl, Bootstrapping, eCommerce, European Founder, Hiring, International Founders, SaaS (software as a service)

Today’s guest says he has an ecommerce platform that did about a quarter-billion in sales and I’ve never freaking heard of it. How did I not hear about it and I’m the guy who’s deep in this stuff?

George Palmer realized there wasn’t an easy way to sell digital goods. If you want to sell physical products, you could do it through places like Amazon and others. But how do you sell a stinking PDF?

So he built a platform that would do it. SendOwl makes it easy for you to sell digital products direct to your audience from your blog, social media or anywhere you can paste a link. It’s gotten way more sophisticated than that little thing that just enables simple PDFs. We’ll talk about how the company evolved in this interview.

George Palmer

SendOwl

George Palmer is the founder of SendOwl which makes it easy to sell digital products.

Andrew: Hey, everyone. My name is Andrew Warner. I’m the founder of Mixergy.com, where I do interviews with entrepreneurs.

Basically I invite them on, they do me a favor of coming on and spending about an hour with me, and then I sometimes beat them up on revenues and sources of traffic and customers and I really make them regret sometimes being on here, but it all works out for the best because afterwards they end with a lot of really positive feedback from the audience who actually gets something out of this interview and not just sit back and gnashes on it like it’s some dopey cat video on YouTube.

So I’ll be honest with you and tell you that today’s guest says that he has an ecommerce platform that did about a quarter-billion in sales and I never freaking hear heard of it. How do I not hear about a platform that has enabled a quarter-billion dollars in revenue to pass hands, and I’m the guy who’s deep in this stuff and...

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