“I secretly despised my business.”

Chris Brisson, Salesmsg

My guest today told his customers he didn’t love the business. They were shocked. Admitting it wasn’t working allowed him to create a new business.

Today Chris Brisson is the founder of Salesmsg, simple, scalable, two-way business texting.

Chris Brisson

Salesmsg

Chris Brisson is the founder of Salesmsg, simple, scalable, two-way business texting.

Andrew: Hey there, freedom fighters. My name is Andrew Warner and I’m talking to guests who just smiled when he heard that, because he’s heard me say that so many times before he is a repeat guest. Christmas on has been on here to talk in the past about his company called loop, which, um, I’ve got here in my notes.

Last time we talked. Can I say what the revenue was last time? I don’t know that I got your permission, but it’s fine. It was like 700,000 a year, which was damn good business. Right?

Chris: Yeah. Yeah, it was pretty good.

Andrew: Yeah.

And that’s the thing that I didn’t realize you did though. Um, after that, that you apparently wrote a blog post where you said, I don’t like my business, I’m tired of being mediocre.

We’re not big enough. We’re not important enough too many things to deal with. I hate this. I don’t, I think I’m going to close. I don’t...

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