How SalesHacker founder pulled off profitable conferences

Max Altschuler, SalesHacker, B2B, Comeback, Non-Tech

Joining me today is a founder who had a job at Udemy when he heard Gagan Biyani do a Mixergy interview.

Max Altschuler is is today’s guest and I’m freaking fascinated by the business he went on to build after Udemy. He was able to make money off of meet ups. Then he got into running conferences around sales.

Then something happened that totally changed his business. He could have closed the company but that’s not what he did. He found a way to continue to grow it.

We’ll hear the entire story in this interview.

Max Altschuler

SalesHacker

Max Altschuler is the founder of SalesHacker, an online publication for all things sales automation which was acquired.

Andrew: Hey there, freedom fighters. My name is Andrew Warner. I’m the founder of Mixergy where I interview entrepreneurs about how they built their businesses for an audience of hungry, ambitious entrepreneurs. Yeah, there’s some people who are just okay where they are. God knows they must have done good therapy. They’re happy where they are. They don’t need more. Why should they even bother with the anxiety of listening to Mixergy?

But for the rest of us, for the few people, I should say, who are in a world where they just keep wanting more, they just keep wanting to build something bigger, they want to keep going, well, then what you’re hungry for is to hear what’s working for other people, to get ideas that will help inspire you to come up with something brand new for yourself, and that’s what Mixergy is all about.

Joining me is an entrepreneur who, when he had a job working at a company called Udemy, he heard the...

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