How this live events company pivoted in a time of COVID (and is having its best year yet)

Bari Baumgardner, SAGE, Covid Recession, Event Organizer, Women Founders

Obviously you can’t do live in person events right now. Well, the founder you’re going to hear about today managed to pivot from live, in-person events to completely virtual in a matter of weeks. The way they did it is extraordinary.

The company is actually doing better post-COVID. We’ll talk about how and why in this interview.

Bari Baumgardner is the founder of Sage Event Management, which helps you to manage a profitable live event or create a successful online video launch.

Bari Baumgardner

SAGE

Bari Baumgardner is the founder of Sage Event Management, which helps you to manage a profitable live event or create a successful online video launch.

Andrew Warner 0:04
Hey there, freedom fighters. My name is Andrew Warner. I’m the founder of mixergy, where I interview entrepreneurs about how they built their businesses and I’m kind of anal about the way I do my interviews. I schedule my day perfectly. I should have been done by now. But I refuse to leave because I had to interview today’s guests. If you’re looking at what what happened in COVID, and you’re looking for an example of an entrepreneur who turned a difficult situation around, I think it’d be hard pressed to find somebody better than today’s guests. Very bomb gardener is someone who produces events live events for some of the biggest names in the in the online education space. I didn’t know I didn’t know this. Stu McLaren who does tribe she produces event.

Bari Baumgardner 0:50
We do yeah, it’s to McLaren Russell Brunson. Mary was rocking with funnel

Andrew Warner 0:55 Continue reading the transcript...