How Can You Manipulate The Media To Promote Your Self-Interest? – with Ryan Holiday

Ryan Holiday, Media Strategist, Consulting, Content, PR / Media Marketing

If you catch no other part of this interview, make sure you hear today’s guest confess to vandalizing billboards. If you want publicity, you’ll see why that story is important to you.

Ryan Holiday admits that he manipulated the media for clients like Tucker Max, Robert Greene, and American Appareal. He breaks down his process for deception in this interview and in his new book, Trust Me, I’m Lying: Confessions of a Media Manipulator.

Ryan Holiday

Media Strategist

Ryan Holiday is media strategist for notorious clients like Tucker Max, Timothy Ferriss, and Dov Charney.

 

Andrew: Coming up in this interview, watch how vandalism helped this guy

build a major brand. If you’re not doing anything like this yourself, you

should at least understand how your competitors might be using it to build

their names. Also, listen to the tricky thing that today’s guest says he

does after someone writes about one of his clients and you’ll hear me urge

you to do something similar in this interview. Get ready. All that and so

much more coming up.

Three messages before we get started. First, do you need web design work?

Go to launchtower.com. It’s run by Alex Champagne, who has helped me with a

lot of last minute projects at Mixergy. Now he’s running a design company

at launchtower.com. Second, do you need a lawyer who actually understands

the startup world that you live in? Go to walkercorporatelaw.com. I’ve

known Scott Edward Walker for years so...

Continue reading the transcript...