Andrew: Hey, everyone. My name is Andrew Warner. I’m the founder of Mixergy.com and we’re smiling because before each interview, I put my hand up to the camera so it picks up on my dark complexation. Dan did that too.
Hey, check this out. Imagine you are the CEO or the CFO of a large company and you’ve got employees who need to travel everywhere. One needs to go to New York, the other to Austin, etc. and you want to make sure that they get the lowest prices, but you’re not in the micromanaging business, right? So, how do you use psychology to incentivize them to find the best price for their trip without distracting them from the business they’re going to go do there?
Well, that’s what today’s guest has figured out. He’s come up with a way to incentivize employees to find the best rate for their trips and it helps him, helps his company and helps the employees who are doing it. His name is Dan Ruch. He is the founder...