How a list nerd grew Ranker.com to 27,000,000 monthly visitors – with Clark Benson
I was a jerk to today’s guest years ago.
Here’s what happened. About six years ago, Clark Benson came on to do an interview with me and was really excited about this company he had just launched. It was called Ranker, but I didn’t want to talk to you about it. What I wanted to talk about was this company I knew about that he had built, grew into this huge success, and sold. It was called eCrush.
He had already moved past it, but all I want to do on Mixergy is talk about successful companies and dissect them.
Well, in the years since then, Ranker has shot up dramatically in traffic, and now I’m coming hat in hand to Clark Benson saying, “Dude, what happened to Ranker?”
I have a lot of researching skills and a lot of tools for doing research and I still can’t fully figure out how Ranker shot up in traffic as much as it did. I can’t even figure out exactly where the revenues are coming from. So I want to do this interview to figure out how that happened, how he built it up, and what all of us can learn about growing traffic.
Clark Benson is the founder of Ranker, crowdsource ranking for everything on the planet.
Andrew: Hey, everyone. My name is Andrew Warner. I’m the founder of Mixergy and a jerk. And it’s actually pretty good that I’m a jerk as the guy who runs Mixergy because I have to be selective about who I have on and I have to be selective about what we talk about, but in this context, I was a jerk to today’s guest years ago.
About six years ago–you’re kind of surprised–Clark, here’s what happened. About six years ago, you came on to do an interview with me, and you were really excited about this company that you had. It was called Ranker, Ranker.com and you had every reason to be excited about it. You just launched it, but I didn’t want to talk to you about it. What I wanted to talk about was this company I knew about that you built, that you sold, that you grew into this huge success. It was called eCrush.
Now, you’d already moved past it, but I felt like all I want to do on Mixergy is talk about...
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