Andrew: Hey there freedom fighters. Have you ever gone to a website that let you log-in using your Facebook, Twitter or Amazon account? Well, today’s guest, he builds software that allows you to do that. Rakesh Soni is the co-founder of Login Radius. They make software that enables websites to add that social log-in functionality that you see all over the internet. I invited him here to tell the story of how he built that business.
My name is Andrew Warner. I am the founder of Mixergy.com, home of the ambitious upstart. And there are three things I think that will be especially interesting to you my viewer. The first is how he got his big idea. If you don’t have a hit idea or know someone who’s looking for a business idea check out how he used a lab to come with his business idea.
The second, we’re going to talk about how he got anyone to even notice that his software existed let alone use it. If you’re building software or building a...