Andrew: Hey there, freedom fighters. My name is Andrew Warner. I’m the founder of Mixergy, where I interview entrepreneurs about how they built their businesses. And when I started out, I was determined not to accept advertising because I thought, you know, advertising actually is going to be a distraction. It turns out I was wrong. Advertising actually turned out to be pretty helpful for me. But what I wanted was a direct interaction with my audience. I wanted my audience to like something that I create so much they’d be willing to pay for it, which is why I created a premium membership on Mixergy where people can get courses taught by the entrepreneurs that we have on here. And when I first came up with it, people pushed back on me and said, “Andrew, no, you shouldn’t charge for anything. The internet wants to be free.” Do you remember all those?
The internet does not want to be free. Content does not want to be free. They’re all...