Fortify.vc: Founders Funding Founders – with Jonathon Perrelli

Jonathon Perrelli, Fortify.vc, Funding

How does an employee turn himself into a hit-making entrepreneur and investor?

After spending years in sales and engineering at UUNET and other companies, Jonathon Perrelli founded Plesk, The Shadow Group, eTantrum, SecureSoftware, & SecureForce.

As an investor, he backed Plaxo, FormSpring, FormStack, and other companies. Then he launched Fortify.vc, where founders fund founders.

Jonathon Perrelli

Fortify.vc

Jonathon Perrelli is the founder of Fortify.vc, a seed and early stage technology fund.

 

Andrew: Three messages before we get started: if you’re a tech entrepreneur, don’t you have unique legal needs that the average lawyer can’t help you with? That’s why you need Scott Edward Walker of Walker Corporate Law. If you’ve read his articles on Venture Beat, you know that he can help you with issues like raising money, or issuing stock options, or even deciding whether to form a corporation. Scott Edward Walker is the entrepreneur’s lawyer. See him at WalkerCorporateLaw.com.

And do you remember when I interviewed Sarah Sutton Fell about how thousands of people pay for her job site? Look at the biggest point that she made: she said that she has a phone number on every page of her site because, and here’s the stat, 95% of the people who call end up buying. Most people, though, don’t call her, but seeing a real number increases their confidence in her and they buy. So try this: go to grasshopper.com and get a phone...

Continue reading the transcript...