Turn a service into a subscription

Johnathan Grzybowski, Penji, Marketing, Outsourcing, Subscription (Membership) Model

One of the things that I’m discovering is companies are turning services into subscription products.

Well, joining me is an entrepreneur who did exactly that.

Johnathan Gryzbowski is the co-founder of Penji. It’s an on-demand graphic design service. It’s a better way to outsource your graphic design because you pay one monthly fee and then you get ongoing access to designers. We’ll find out how he found the business model that made it work.

Johnathan Grzybowski

Penji

Johnathan Grzybowski is the founder of Penji, which offers on-demand graphic design.

Andrew: Hey there, freedom fighters. My name is Andrew Warner. I’m the founder of Mixergy where I interview entrepreneurs about how they built their businesses. And one of the things that I’m discovering is that, um, There are companies that have turned services into subscription products. Joining me is an entrepreneur who did exactly that.

And I think when you hear how he does it, you’ll your mind will be opened up to lots of different businesses that could have this model, Jonathan. Gryzbowski is the co-founder of . It’s an on-demand graphic design service. Basically. It’s a better way to outsource your graphic design because you pay one monthly fee and then you get ongoing.

Is it unlimited design work, Jonathan? Unlimited design work. And so I, and I’m here to find out how he built up this company, why he left Apple when so many people just want to work at Apple and also how this whole model works. So if somebody has an idea...

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