How Pagely was built by husband and wife

Sally Strebel, Pagely, B2B, Customer Acquisition, Mental Game, SaaS (software as a service), Women Founders

Today’s guest is Sally Strebel, the founder of Pagely. They’re a managed WordPress hosting company.

I remember first meeting her and her husband, Joshua, at South by Southwest about a decade ago. I started talking to them and I found out what Pagely does, which is make hosting websites easier.

I want to find out about the crazy hours they worked to make this business happen.

Sally Strebel

Pagely

Sally Strebel is the co-founder of Pagely which offers managed WordPress hosting.

Andrew: Hey there, freedom fighters. My name is . . . Oh man, do I have back pain today? It feels like somebody just took a knife and stuck it in my shoulder where my shoulder connects to my neck. But I’m still Andrew Warner, still the founder of Mixergy where I interview entrepreneurs about how they built their businesses. I’m looking at Sally’s face and Sally is like, “Why are you starting off the interview with that for? And why are you even sitting here like this?” I’ll explain in a minute. Actually, I’ll explain right now. I ran a marathon.

You know what? Let me first introduce you, Sally. Let’s be a little bit more professional here. Sally Strebel is the founder of Pagely. They’re a managed WordPress hosting company. I remember first meeting her and her husband, Joshua, at South by Southwest at this point about a decade ago. Everybody was so loud and so impressed with themselves and so eager to impress everyone...

Continue reading the transcript...

A NOTE FROM SALLY

A huge thank you to Andrew and team for the interview and for letting me attach this note. I was giving the play by play interview experience to my husband when I realized that I misspoke. I accidentally twisted my terminology.

Andrew and I talked about our vision and I shared that we have a clear idea on what we hope to achieve. I mentioned we would consider an ”acqui-hire” along the way. What I meant was “acquisition” or in this context an acquisition of our company by another in which we may need to work with them for a couple years. We’ve entertained several suitors, but thus far it has not aligned with our goals.

Thanks for reading this and letting me clarify. Honesty, authenticity, and owning mistakes matter. Cheers!“