Tim Ferriss Thought You’d Want To Learn How Soma Went From Idea To Physical Product In 1 Year – with Mike Del Ponte
I’ve been noticing that more people in my audience are interested in building startups that create physical products, instead of web sites and apps.
So when I got an email from Tim Ferriss suggesting I interview Mike Del Ponte of Soma, I jumped on Skype to record his story for you. Mike had an idea for an elegant filtered water carafe. This is the story of how he had it designed, sold, manufactured, and shipped to customers.
If you listen you’ll hear:
* All the steps you’ll need to take if you want to manufacture and sell physical products
* Mike’s system for getting mentors like Tim Ferriss
* Why Mike’s hair & clothes changed so much in the past year
Mike Del Ponte is the founder of Soma, a startup that creates & sells beautifully-designed water carafes and sells its water filters on a subscription.
Andrew: Listen up. I hate to have commercials interrupt this interview, so I’m going to tell you about three sponsors quickly now, and then we’re going to go right into the program, starting with Walker Corporate Law. If you need a lawyer who understands the start-up world and the tech community, I want you to go to walkercorporatelaw.com.
Next, I want to tell you about Shopify. When your friend asks you, “How can I sell something online?” I want you to send them to Shopify and explain to them that Shopify stores are easy to set up, they increase sales, and they’ll make your friends products look great. Shopify.
Finally, I want to tell you about Grasshopper. Do you want a phone number that people can call, and then press one for sales, two for tech support, etc., and have all of the calls be routed to the right person’s cell phone? Well, get your number from grasshopper.com.
Alright, let’s get started. Hey there...
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