Monetizing your audience

Drew Strojny, Memberful

Joining me is a former NFL player. He’s here because he realized something that I realized years ago: it is so hard to sell content online to an your audience.

Well, instead of patching together different solutions like I’ve done for a decade, he created a solution.

Drew Strojny is the founder of Memberful, membership software for independent creators, publishers, educators, podcasters, and more.

I invited him here to find out how he built it.

Drew Strojny

Memberful

Drew Strojjny is the founder of Memberful, membership software for independent creators, publishers, educators, podcasters, and more.

Andrew: Hey there, freedom fighters. My name is Andrew Warner. I’m the founder of Mixergy, where I interview entrepreneurs about how they built their businesses for an audience of real entrepreneurs. Joining me is a former NFL player. And I’m a little intimidated about that. Drew not because I’m mean necessarily knob, but because I feel like I don’t know Jack about football.

Here’s what, I’m more in awe of dude, drew Strone realize something that I realized years ago, which is it fricking stinks that it’s so hard to sell your content online. I feel like the internet was created for people to sell ads, to other people, to reach their audiences. And I don’t have anything against it.

I get ad revenue. I bought ads. I think it’s fine. But I think it stinks that we didn’t develop an infrastructure for charging our audience because that’s how you get really connected to your audience. Well, I’ve...

Continue reading the transcript...