Marathon Series: What happens after a mission-driven company closes?

Santiago Cepeda, Lokald, eCommerce, Hiring, International Founders, PR / Media Marketing

I came to Mexico because I want to understand entrepreneurship in this country. And for some freaking reason, even though I’ve been doing interviews for over 10 years now, I don’t think I’ve interviewed a single entrepreneur from Mexico. So if they’re not coming to me, I’m coming to them.

And the person sitting at the table with me he is Santiago Cepeda. He is a founder of a company that was called Lokald. They did online retail, a range of products, clothes, furniture, jewelry, that kind of thing. And unfortunately, the company is no longer.

I came here to understand what happened, how he built it up, why it closed down, what we could understand about entrepreneurship in general from this experience, and maybe a little bit of color about what entrepreneurship is like in Mexico City.

Santiago Cepeda

Lokald

Santiago Cepeda was the founder of a company called Lokald, which sold a range of products online, including clothes, furniture, and jewelry.

Andrew: Hey there, freedom fighters. My name is Andrew Warner. I’m the founder of Mixergy where I interview entrepreneurs about how they built their businesses. And I’m here in Mexico City. If my voice sounds a little bit different, it’s because I ran 26.2 miles from Texas into Mexico because my goal is to run a marathon on every continent.

And I specifically came to Mexico because I want to understand entrepreneurship here. And for some freaking reason, even though I’ve been doing interviews for over 10 years now, I don’t think I’ve interviewed a single entrepreneur from Mexico. So if they’re not coming to me, I’m coming to them.

And the person sitting at the table with me he is Santiago Cepeda. He is a founder of a company called or was called Locald. They did online retail, a range of products, clothes, furniture, jewelry, that kind of thing. And unfortunately, the company is no longer.

I came here to...

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