A conversation with Liquor.com founder Steve Olsher

Steve Olsher, Liquor.com, Content

Today’s guest is the founder of Liquor.com. And when I first heard about that, I said, “Could he really have been the founder of Liquor.com? Could this story really be true?”

Steve Olsher, in addition to being a guy who created Liquor.com, is also the founder of New Media Summit. It’s a place where you could go if you want to be on podcasts.

Steve Olsher

Liquor.com

Steve Olsher is the founder of Liquor.com.

See more at www.SteveOlsher.com

Andrew: Hi everyone. My name is Andrew Warner, I’m the founder of Mixergy, where I interview entrepreneurs about how they built their businesses. And get this, today’s guest is the founder of Liquor.com. And you know what? When I first heard about that, I said, “Could he really have been the founder of Liquor.com? Could this story really be true of him almost, first of all, him launching it back in the early days before the internet was a thing and of him almost taking it public and so on?” And so I started going back in time because I get lost sometimes in research and I see his old articles about him, I see him trying to figure out what this business is, I saw the filing to go public. And is that painful for you?

Steve: It’s not painful because I think the final chapter is yet to be written, right? And frankly, we had the S1 filed and we were ready to go public in March of 2000. And of course, that was the beginning of the end there. And...

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