How Kit became a pioneer in the bot revolution

Michael Perry, Kit CRM, Marketing, SaaS (software as a service), Sell Your Business, Social Media

Check out this scenario for today’s interview. Imagine you have a Shopify store and you want to sell more of your product.

So you grab your phone, but instead of opening up an app, you actually text Kit.

And you’ll get a response with a few options: Market a new or existing product, run a business report, update fans and more.

And Kit takes care of whatever you want to do that day. This seems futuristic but it’s here today and it’s all in your messaging.

Today’s guest is Michael Perry, the founder of Kit. Kit is a virtual marketing assistant for small business owners. And it was recently required by Shopify.

Michael Perry

Kit CRM

Michael Perry is the founder of Kit, a virtual marketing assistant for small business owners.

Andrew: Hey there, freedom fighters. My name is Andrew Warner. I’m the founder of Mixergy.com, where I’ve done over a thousand interviews with proven entrepreneurs about how they built their businesses, and my goal is to take an audience of entrepreneurs, introduce them to the ideas of people who have built successful companies and have my audience build something big themselves so that hopefully they’ll come back here afterwards and do an interview with me and tell the world about how they did it.

Check out this scenario here for today’s interview. Imagine you have a Shopify store and you want to sell more of your product. So you grab your phone, like you ordinarily would, but instead of opening up an app or a webpage, you go to your messaging app and you actually text Kit.

You just text Kit and say, “Hi,” just two letters, “Hi.” Kit texts back to you and says, “How can I help you?” and gives you a few...

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