Neil Patel on building (and leaving) Kissmetrics

Neil Patel, KISSmetrics, Content, Marketing

When you hear that a founder left the company, don’t you internally wonder what happened? What happened to the company that made the founder leave? Well, joining me right now is Neil Patel. He is the founder of Kissmetrics, a company that he’s no longer with day to day.

Kissmetrics is an analytics startup that raised over $10 million in venture funding and has some of the most respected advisors in Silicon Valley. Their mission is to be a revolutionary person-based analytics platform for your whole team. They had some extraordinary wins, like generating over 10,000 leads per month from content marketing. They also had some setbacks. Most notably, they were sued in federal court for allegedly violating federal privacy laws.

I want to talk about what happened to Kissmetrics, where they are now, what he learned from it.

Neil is also the author of “Hustle: The Power to Change Your Life with Money, Meaning and Momentum.” This book is kind of his response to a woman who he met who told him that creating a successful company can’t be done unless you’ve already had some kind of advantage beforehand. In it, he talks about how to hustle as an entrepreneur, how to know yourself, and how to build your business.

Neil Patel

KISSmetrics

Neil Patel is the founder of Kissmetrics and the author of “Hustle: The Power to Change Your Life with Money, Meaning and Momentum.”

Andrew: Hey there, freedom fighters. My name is Andrew Warner. I’m the founder of Mixergy.com. It is home of the ambitious upstart. Joining me today is a repeat Mixergy guest.

Let me ask you this. When you hear that a founder left the company, don’t you internally wonder what happened? What happened to the company that made the founder leave? Well, joining me right now is Neil Patel. He is the founder of Kissmetrics, a company that he’s no longer with day to day.

Kissmetrics is an analytics startup that raised over $10 million in venture funding and had some of the most–and still does–the most respected advisors in Silicon Valley. Their mission is to be a revolutionary person-based analytics platform for your whole team. They had some extraordinary wins, like generating over 10,000 leads per month from content marketing–and man, their content people keep sending around. They also had some setbacks. Most notably, they were sued in...

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