How a small business can go after a BIG client – with Justin Christianson

Justin Christianson, Conversion Fanatics, B2B, Consulting, Customer Acquisition, Marketing, Traffic
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Justin Christianson knows the challenge of being taken seriously when you’re a small business going after a large client.

In this interview you’ll hear how his business grew from $5,000 monthly revenue to $60,000 monthly revenue.

Justin Christianson is the co-founder of Conversion Fanatics which is a boutique style online marketing conversion optimization agency.

Justin Christianson

Justin Christianson

Conversion Fanatics

Justin Christianson is the co-founder of Conversion Fanatics which is a boutique style online marketing conversion optimization agency.

Andrew: Hey, thanks for doing this. I’ve been spending time getting to know your company a little bit. And to be honest, I still don’t fully understand it.

Justin: That’s a problem.

Andrew: Yeah. I understand what you guys do and I understand the clients you go after, but I’m looking at, for example, an old version of your site. I see that you weren’t on the site even though my team says that you’re the founder of Conversion Fanatics. I see Manish Punjabi and I see Neetu Punjabi as CMO, but I don’t think you’re on there.

Justin: You went to the Wayback Machine?

Andrew: Yeah.

Justin: What happened was is the brand when it originally started, it was started–Manish actually had sponsored a tradeshow and he didn’t have a brand to back it up. So, he created Conversion Fanatics. It just didn’t do anything. So, when we partnered up, we went with the Conversion Fanatics...

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