How a medical school dropout built and sold a bank alternative for $117M – with Joshua Reich

Joshua Reich, Simple, Customer Acquisition, Sell Your Business, System

How did a medical school dropout build and sell a bank?

In 2009, Josh Reich founded Simple, an online replacement for traditional bank checking accounts. It features elegant apps that make it easy for people to see how much money they have and manage that money. Simple eliminates the shocking fees that many customers are hit with.

Less than 4 years later, it was acquired for $117 million.

Joshua Reich

Simple

Joshua Reich is the CEO and co-founder of Simple which is an American banking company that offers a suite of all-electronic consumer banking services.

 

Andrew: Hey there freedom fighters. My name is Andrew Warner, I am the founder of Mixergy.com home of the ambitious upstart and the place where over a thousand entrepreneurs have come to talk about how they built their businesses, teach you what they learned along the way, and hopefully they do it all. Hopefully so that when you build a successful company you’ll come back here and do the same thing yourself.

Andrew: Today we’re going to find out how a Medical School dropout built and essentially sold a bank. In 2009 Joshua Reich founded Simple, an online replacement for traditional bank checking accounts. It features elegant apps that make it easy for people to see how much money they have and manage their money. Simple eliminates the shocking fees that many customers are hit with. It’s basically the kind of bank you’d create if you could imagine it yourself without all the old weight of the old system. Less than four years later it was acquired...

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