How To Use Facebook To Grow Your Business – with Jeff Widman

Jeff Widman, BrandGlue, Brand (branding), Marketing, Social Media

Hundreds of millions of people are using Facebook to chat, share pictures and waste time. Great for them. But if you’re a Mixergy fan, you’re more interested in how you can use it to grow your business. That’s why I invited Jeff Widman to do an interview on Mixergy. He runs BrandGlue, which helps brands like Mint, Microsoft & Seth Godin use Facebook to grow.

What you’ll hear in this interview are specific techniques you can use to grow your brand using Facebook. If you want to get started, this interview will give you a good understanding of what’s possible and how to jump in. If Facebook isn’t your thing, I still recommend listening to this interview because a lot of the techniques that Jeff talked about can be used on other mediums.

Jeff Widman

BrandGlue

Jeff Widman is the founder of BrandGlue, which helps companies build brands and acquire customers using Facebook. His clients include Microsoft, Intel, Seth Godin, Kiva.org & Mint.com/Intuit.

 

Andrew: [00:00] Hey, everyone. It’s Andrew Warner. I’m the founder of Mixergy.Com, home of the ambitious upstart. And you and I have been watching hundreds of millions of people use Facebook to build connections with friends, to chat, to trade pictures, and all that stuff. It’s great and fun. But if you’re on Mixergy, what you really care about is. How can you use this properly without pissing anybody off? How can you this to properly build up your business? To engage your customers? To do something that’s gonna help your company grow, properly as I say?

We’re not trying to spam people. We’re not trying to into, interject ourself into their personal conversations with a business message. But we are trying to use it to grow our business, to engage with our customers and to bring in new people into, into our mission. So, that’s why I have invited Jeff Widman to Mixergy to talk about. He is the founder of Brand Glue. And BrandGlue has worked with companies...

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