How A Smart Bear Built A Company So He Could Sell It – with Jason Cohen

Jason Cohen, Smart Bear Software, Bootstrapping, SaaS (software as a service), Sell Your Business

“My hands were trembling as I was faxing eighty pages of the agreement over to the lawyers in New York City,” Jason Cohen said about what it was like to finalize the sale of the company he founded, Smart Bear. Even though he was nervous about the sale, selling the company was his plan all along.

In this interview, you’ll hear why he wanted to sell his business, and how he prepared for a sale as he built up his business. You’ll learn how he founded it from scratch, with no venture funding and no debt. And you’ll get his advice for how you can build your business.

Jason Cohen

Smart Bear Software

Jason Cohen is the founder of Smart Bear Software, maker of Code Collaborator, the world’s most popular tool for peer code review and winner of the Jolt Award. He took Smart Bear from start to multiple millions in revenue and 50% profit margin without debt or VC, then sold it for cash. He is also the author of Best Kept Secrets of Peer Code Review.

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Full program includes

Wannabe businesspeople always assume that the only reason an entrepreneur would sell his company is to buy cars, boats and other toys. When you get to about minute 25 of this interview, you’ll hear why Jason sold. It was for the same reason he launched his business.

And, by the way, in one way or another, just about every entrepreneur who sold his or her company and came to Mixergy to talk about it said the same thing.