Andrew: Hey there, freedom fighters. My name is Andrew Warner. I’m the founder of Mixergy, where I interview entrepreneurs about how they built their businesses. And I do it for an audience of real entrepreneurs who are often building their businesses while listening to these interviews.
If you’re like me, you probably read about tech a lot, and you probably have read a lot of the articles about how much each part of the tech you love costs, and how much the whole thing costs to put together. Well, maybe you noticed that the company that they keep referring to in those articles is called iSuppli. I see them all the time. In fact, in preparation for this interview I just looked at how many times iSuppli comes up on “Wall Street Journal” articles, and I just couldn’t even count it, it was so many times.
Here’s one, “PC Sales Go into a Tailspin from 2012.” iSuppli is the company that they use for research on that....