Shopify: Kill “Deal Lethargy” With Agile Business Development – with Harley Finkelstein

Harley Finkelstein, Shopify, Customer Acquisition, eCommerce, SaaS (software as a service), System

How do you use Agile Business Development to grow your business?

Harley Finkelstein is the chief platform officer at Shopify, which allows individuals and businesses to create online stores. Last time he was here, he taught the basics of Agile Business Development. The interview was so popular, that I invited him back for more details.

Harley Finkelstein

Shopify

Harley Finkelstein is the CPO at Shopify, which allows individuals and businesses to create online stores.

Photos of the Shopify office

Andrew: Three questions before I fire you up with another great interview. First, if you need a video for your site to help increase conversions and make more sales, who do you turn to? Revolution Productions. Their videos make it easy for customers to understand your product. Even though they’re in expensive, Revolution Production uses animation techniques and high quality video production values to tell a compelling story. Revolution Productions is trusted by SendGrid, SnapEngage, Freelancer and others. Go to revolution-productions.com.

Next, did you know that adding a phone number from grasshopper.com to your site can increase your sales? Well, Less Accounting found that sales grew when they added a Grasshopper phone number to their site. Seeing a phone number for help makes people feel safe. Flower A/B tested having a phone number on their site from Grasshopper and not having one from Grasshopper. Look at how much impact it had. Try it on your site. Go to...

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