Reinventing a business killed by COVID

Vitaly Alexandrov, Food Rocket

Joining me today is an entrepreneur who had a business that suffered of COVID closures in the restaurant space.

So he rebounded with an idea that I think most people expected to fail. I want to find out why he hasn’t.

Vitaly Alexandrov is the founder of Food Rocket, super-fast, on-demand grocery delivery.

 

Vitaly Alexandrov

Food Rocket

Vitaly Alexandrov is the founder of Food Rocket, super-fast, on-demand grocery delivery.

Andrew: Hey, they’re freedom fighters. My name is Andrew Warner. I’m the founder of Mixergy, where I interview entrepreneurs about how they built their businesses. I’ve been doing this now for almost a decade and a half over 2000 interviews with entrepreneurs. I think I’ve got the biggest repository of detailed stories of entrepreneurs and how they built their businesses.

And the reason that I do it is because I’ve been an entrepreneur my whole life. And I get frustrated when people tell me the fake story of how they built their businesses. I get frustrated when I end up trying to grow and I’m following models that are just, that just look good on paper, but aren’t real.

And I want to understand how real businesses are built and that’s the original founding story here. And that’s why so many people have listened to over the years. Many of them come back and done interview. Joining me today is an entrepreneur who...

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