Almost gave her idea away 8 times (then she bootstrapped)

Suneera Madhani, Fattmerchant, B2B, Bootstrapping, Subscription (Membership) Model, Women Founders

Joining me today is someone who is taking on merchant processing, an industry that has been around for YEARS.

Well, she came up with a brand new model and she nearly gave her idea away 8 times. She finally realized she had to go build it herself.

If you’re an entrepreneur (especially a female entrepreneur) wait until you hear how she bootstrapped her business. Suneera Madhani is the founder of Fattmerchant, subscription-style merchant services.

Suneera Madhani

Fattmerchant

Suneera Madhani is the founder of Fattmerchant, subscription-style merchant services.

Andrew Warner 0:04
Hey there, freedom fighters. My name is Andrew Warner. I’m the founder of mixergy, where I interview entrepreneurs who are ambitious for an audience of entrepreneurs who are also ambitious, who want to do things, you want to build things, you want to leave a mark on the world. And joining me today is a woman.

A interesting side note, I get a lot of requests from female listeners who want me to feature more women and it’s on me, I need to keep doing a better job of getting more women entrepreneurs here. But I should also say that a lot of times when I get a female entrepreneur on, they don’t want to be identified as a female entrepreneur, which I think is I get it totally sensible. But it’s disappointing for my audience of female entrepreneurs who are looking for somebody who could they could relate to someone who’s like them. Joining me today is a woman who one of the first things I asked her was, how do I make this...

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