How aSmallWorld’s Founder Built A Curated Community – with Erik Wachtmeister

Erik Wachtmeister, Customer Acquisition, Social Media, Subscription (Membership) Model

Most entrepreneurs who launch communities can hardly get anyone to join them.

When Erik Wachtmeister launched aSmallWorld, the opposite happened. More people wanted to join than he was willing to let in. I invited him to teach how he built such a sought-after community, and how he curated it so it felt like home to his ideal users: inter-connected, well travelled, eclectic, educated, and accomplished people.

I also asked him about his secret followup project, Best of All Worlds.

Erik Wachtmeister

Erik Wachtmeister is the social media pioneer who founded aSmallWorld in 2004. aSmallWorld is an exclusive social network aimed at inter-connected, well travelled, eclectic, educated, and accomplished people. His next project, Best of all Worlds, hasn’t launched yet, but you can request early access on bestofallworlds.com

 

Three messages before we get started. First, do you want to build a web app that interacts with phones? Did you know that Twilio makes it easy to do it? Patrick McKenzie used Twilio to build Appointment Reminder. It’s a web app he created that lets salons remind their customers of appointments via text messages or phone calls. Twilio allowed him to build it. How will you use Twilio to build voice and SMS into your apps?

Second, do you know someone who wants to build an online store? Would you tell them that I said Shopify is the easiest way to build a robust store? Jason Sadler used it to build I Wear Your Shirt, where he charges companies that want to hire him to wear a t-shirt with their logos. What will you sell online after you discover Shopify?

Finally, are you still coordinating projects by e-mail and wondering why you’re not productive. Check out TeamworkPM.net. TeamworkPM.net is trusted by Universal Studios, the University of Austin at Texas,...

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