Andrew: Hey, everyone. My name is Andrew Warner. I’m the founder of Mixergy.com. And even though I’m basically in the content business here at Mixergy–I’ve created interviews here since 2008–I’m not very high on content. I always feel like there’s just so much of it online. How do you make a real business around it? It just doesn’t usually compute for me.
I can see how you can advance a mission, that’s what I’m doing here at Mixergy, but a real business? It feels like software is a better way to go. So, even though I’m in it, I’m always shocked when I hear people talk about how they built a successful business that’s a media company, especially from scratch like today’s guest did.
Today’s guest is Gerard Adams. In 2011, he helped create a company called Elite Daily. Elite Daily is kind of like the Huffington Post of Generation Y. He then sold it in 2015 to DMG Media, if you...