Andrew: Hey, everyone, my name is Andrew Warner. I’m the founder of Mixergy where I interview entrepreneurs about how they built their businesses, and I do it for an audience of real entrepreneurs. And you know it because so many people who I interviewed now are people who’ve listened to interviews and then come back and say, “Here’s what I did often while listening to Mixergy.” And I’m just also beyond doing these interviews, I’m a fan of business, and so I read stories about business as much as possible, and I can’t get enough of it. And one of my favorite is a book called “The Everything Store” about the founding of Amazon. And there were a few jaw-dropping moments in there like the story of diapers.com in there.
To be honest, I knew that Amazon had purchased diapers.com. I didn’t realize how big the business got. I didn’t realize that it got so big that Amazon was threatened by it. I didn’t...