How Ellen Rubin’s CloudSwitch got big businesses to adopt the cloud
Do you remember back in 2008 when you were all excited about the cloud?
Well back then the founder you’re about to meet, Ellen Rubin, noticed that big businesses were intrigued by the cloud. They were curious about it, but they couldn’t jump in the way that you and I could when we just wanted to upload our photos to the cloud. It was a lot more difficult. It was overwhelming for them to make the move.
So Ellen started a company called CloudSwitch that made it easier for companies to keep their data centers and use the cloud as an extension. I invited her here to talk about how she built that company and how she sold it about three years later.
Today she runs ClearSky Data. It’s a managed service that combines the performance and availability of local storage with the performance and economics of the cloud. We’ll talk about what that means later in the interview.
Ellen Rubin runs ClearSky Data, a managed service that combines the performance and availability of local storage with the performance and economics of the cloud.
Andrew: Hey there freedom fighters. My name is Andrew Warner. I’m the founder of Mixergy.com. It is home of the Ambitious Upstart. This is a place where I interview entrepreneurs about how they build their businesses for an audience of real entrepreneurs who are building their businesses right now. That’s why I like to get into the details of how a company is built.
Do you remember back in 2008 when you were all excited about the cloud, your friends were already using it and you were using it for personal storage? Maybe even your company was using it at the time. Well back then the founder you’re about to meet, Ellen Rubin, noticed that big businesses were intrigued by the cloud. They were also curious about it, but they couldn’t jump in the way that you and I could when we just want to upload our photos to the cloud. It was a lot more difficult. It was overwhelming for them to make the move, so she started a company called CloudSwitch that made it...
Continue reading the transcript...