How charity: water Is Using Social Media To Save The World – with Scott Harrison

Scott Harrison, charity: water, Brand (branding), Non-Tech, Social Media

charity: water, the non-profit founded by Scott Harrison, doesn’t just give you facts like, “Unsafe water and lack of basic sanitation cause 80% of diseases and kill more people every year than all forms of violence, including war.”

It has a blog with moving photos, like one of children in the developing world waiting for cows to finish drinking dirty water so they could have some too. Then, when you care, charity: water gives you a web page where you can recruit your friends to donate with you. And it lets you post that page on Facebook and Twitter. Finally, when the money you raise builds a well, they’ll give you the GPS coordinates so you could see it on Google maps.

Want to know how to use social media to do something meaningful? Listen to this interview.

Scott Harrison

charity: water

Scott Harrison is a former night club promoter who founded charity: water, a non-profit organization bringing clean and safe drinking water to people in developing nations.

 

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