Andrew: Hey there, freedom fighters. My name is Andrew Warner. I’m the founder of Mixergy.com, home of the ambitious upstart. And this interview is about how to go from being a consultant who trades hours for money into creating a product which continues to grow revenues even when you’re not working.
Carl Hancock did that. He is the co-founder of RocketGenius which is the development company behind GravityForms, a plug-in that lets anyone with the WordPress site add powerful forms to their sites.
And this whole interview, this whole shebang, is sponsored by well, something that I helped create. It is AndrewsWelcomeGate.com. Why did I need to create it? I wanted to establish real relationships with people who hit my site. I just didn’t want a hit on my site that bounces off and goes as someone who never comes back. I wanted to get someone’s email address so that I can start a conversation, build a relationship, and build my...