ZURB’s Hit Maker, On What He Learned From A Miss – with Bryan Zmijewski
A shocking thing happened when I pre-interviewed Bryan Zmijewski. He talked openly about some mistakes he made with a product he built which failed. It’s shocking because most entrepreneurs only want to brag about what’s gone well, and it’s very rare to find one who’s willing to teach us what he learned from setbacks.
Bryan is the founder of ZURB, which helped over a hundred start-ups use design and strategy to solve business problems. ZURB has been trusted by clients, including Facebook, Zazzle, eBay, and way more than I can list in this intro.
Bryan Zmijewski is the founder and Chief Instigator of ZURB, “a group of rollup your sleeves, get it done designersand strategists, at it for more than 10 years.” Bryan started his career designing toys for Skyline Toys, which was acquired by IDEO during his time there.
Three messages before we get started. If you’re a tech entrepreneur, don’t you have unique legal needs that the average lawyer can’t help you with? That’s why you need Scott Edward Walker of Walker Corporate Law. If you read his articles on VentureBeat, you know that he can help you with issues like raising money or issuing stock options or even deciding whether to form a corporation. Scott Edward Walker is the entrepreneur’s lawyer. See him at WalkerCorporateLaw.com.
And do you remember when I interviewed Sarah Sutton Fell about how thousands of people pay for her job site? Look at the biggest point that she made. She said that she has a phone number on every page of her site because – and here’s the stat – 95 percent of the people who call end up buying. Most people though don’t call her, but seeing a real number increases their confidence in her and they buy. So, try this. Go to Grasshopper.com and get a phone...
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